Every day you lose customers
you don't even know you had.
Leads buried in WhatsApp, forgotten follow-ups, quotes lost in email threads. If this is how your business runs, you're leaving money on the table.
Recognize at least one of these problems?
These are the most common symptoms of a business running without a real CRM. Each one costs you leads, time, and revenue.
Leads lost on WhatsApp
Inquiries land on one person's phone, get ignored or forgotten. Nobody knows how many opportunities burn out every week.
Forgotten follow-ups
Without automatic reminders, remembering to call a customer back becomes a personal problem. Result: deals stalled for weeks.
Spreadsheets disconnected from everything
One file for contacts, one for quotes, one for deadlines. Multiple versions, data that doesn't match, no overall picture.
Misaligned team
Two people contact the same customer. One confirms a discount the other doesn't know about. Conversation history lives in someone's head.
Untracked quotes
You send a proposal via email and then? You don't know if it was opened, read, or if it's worth following up. The quote dies in limbo.
Free-falling conversion
More leads come in, fewer get closed. Because without a process, every deal is managed from memory. And memory doesn't scale.
What is the chaos really costing you?
The numbers on sales disorganization are brutal. Not because people aren't trying, but because there's no system.
Leads lost to missed follow-up
More than a quarter of opportunities vanish because no one calls back in time. Money walking in the door and out the window.
Hours per week on spreadsheets and copy-paste
Your team's time spent reconciling files, hunting for info, and rebuilding customer history. Time not spent selling.
Conversion without a structured process
SMBs without a CRM close less on average than organized competitors. Same leads, less revenue.
Industry estimates from HubSpot and Salesforce State of Sales reports. Your real numbers emerge in the demo.
How your business changes in 30 days
What you leave behind and what becomes normal with Ingegno in operation.
- Spreadsheets scattered across folders and drives, duplicate versions, mismatched data
- Leads landing on one person's personal WhatsApp
- Follow-ups handled by memory. When it works, by sticky note
- Quotes sent and then forgotten in the email inbox limbo
- Endless meetings to align the team on 'where are we with customer X'
- No idea what's actually working and what's not
- Single source of truth: customers, deals, and communications in one place
- WhatsApp Business connected to the CRM, every message on the right customer
- Automatic reminders and sequences: no follow-up falls through the cracks
- Tracked quotes: see who opens them, when, and when to call back
- Visual pipeline showing the whole team where every opportunity stands
- Simple reports to understand what converts and double down on it
Four concrete outcomes you'll see
Not generic promises. Measurable changes that companies like yours achieve in their first months with Ingegno.
More deals closed
With a visual pipeline and automatic follow-ups, every opportunity gets the right attention at the right time.
Less time on manual follow-ups
Reminders, email sequences, and WhatsApp run themselves. The team works on customers, not on organizing the work.
Lead traceability
Where it came from, who's on it, what was said. No more customers disappearing into private messages.
Single source of truth
Email, WhatsApp, quotes, deadlines: all in one place. The team aligned in real time, wherever they are.
Stop losing customers to disorganization.
Book 30 free minutes: we'll show you how Ingegno solves these problems in your specific reality.
How Ingegno CRM works
Leads, conversations, and team activities in one platform. Without changing how you work.
Ingegno CRM is the Italian CRM that captures every lead from WhatsApp, email, web, and calls, organizes them in a visual pipeline, and keeps the team aligned with automatic follow-ups. Here's what actually happens.
Every lead enters the pipeline
Whether it comes from WhatsApp Business, email, a web form, or a phone call, it lands in the right rep's visual pipeline. No more leads lost in personal chats.
Conversations link themselves
Emails, WhatsApp messages, and team notes are automatically attached to the right customer or deal. Reopen a record and you see everything: who said what, when.
Follow-ups and tasks run automatically
Reminders, email sequences, and workflows trigger themselves as deals advance or stall. The team works on customers, not on organizing the work.
The whole team aligned in real time
Pipeline, conversations, deadlines, and reports visible to the whole team, from web or mobile. No more meetings to figure out 'where are we with customer X'.
We work with you every week. Personally.
Not a help desk, not an onboarding PDF. A dedicated Ingegno contact works with you every week, until the CRM delivers measurable results.
Buying a CRM is easy. Actually making it work is another story: a disciplined pipeline, consistent follow-ups, a team that uses it. That's why every Ingegno customer gets a weekly meeting with a dedicated contact, from day one and for as long as you use the product. We don't leave anyone alone in front of software.
Setup and team adoption
We configure pipelines, automations, and integrations on your processes. We work with the team until they're autonomous. No onboarding PDF dumped on you.
Pipeline optimization
Every week we look together at stuck deals, low-converting stages, where the team loses time. And we fix it.
KPI and revenue review
Concrete numbers: inbound leads, close rate, average deal size, time to close. We tell you what to improve and how, with clear priorities.
Sales coaching and playbooks
New product, new target, growing team: we build the sales playbook with you and put it in practice inside the CRM.
Weekly sync with Ingegno
- Pipeline review and stuck deals
- KPIs of the week and trends
- Blockers and concrete next moves
- New automations to roll out
- Fuller pipeline, fewer forgotten deals
- Shorter sales cycles
- A team that actually uses the CRM, not just fills it
- More predictable revenue, month over month
Available on the annual Pilot and Scale plans. See all plans.
Deals always under control
Organize your deals in a clear and visual way, always knowing the status of each opportunity. Every stage is tracked, every update stays in the history, so the whole team works with the same information, without confusion or lost steps.
WhatsApp integrated into your workflow
WhatsApp conversations flow directly into the CRM and become part of your daily operations. Messages, follow-ups, and replies stay linked to the client, visible to the team and fully tracked over time, without using personal chats or losing information.
Emails linked to clients and deals
Manage all your emails directly inside the CRM, without switching tools or losing context. Every sent and received message is automatically linked to the right client and deal, keeping the full history always available to the team.
Tasks and follow-ups always under control
Reduce manual work and operational errors by automating repetitive CRM activities. When a deal moves forward, a client replies, or a deadline approaches, the system automatically creates tasks, reminders, and follow-ups, so nothing gets missed and work stays organized.
Simple automations designed for daily operations, not for developers.
Clear quotes, always linked to the client
Create and manage quotes directly inside the CRM, without scattered documents or duplicate versions. Each proposal stays linked to the client and the deal, with up-to-date status and complete history, so you always know what was sent, when, and with what outcome.
Fewer files, less confusion, more control over your sales process.
Appointments and tasks, always under control
Sync Google Calendar and Outlook bidirectionally, link every appointment to leads and deals, and view your team's activities in daily, weekly or monthly views. Everything stays in the right context, without leaving the CRM.
One tool instead of 12
Stop paying for separate subscriptions. With Ingegno you get everything in one platform.
CRM & Pipeline
Replaces
With Ingegno you get
Manage contacts, deals and sales pipelines with a CRM built for Italian SMBs. Without the complexity and cost of enterprise CRMs.
Integrated Email
Replaces
With Ingegno you get
Every email sent and received is automatically linked to the contact. Gmail, Outlook or SMTP, all synced in the CRM.
WhatsApp Business
Replaces
With Ingegno you get
Send and receive WhatsApp messages directly from the CRM. Complete history for every customer, visible to the whole team.
Quotes & Proposals
Replaces
With Ingegno you get
Create professional quotes in 2 clicks, linked to the deal. The client accepts online with a link.
Booking & Appointments
Replaces
With Ingegno you get
Turn your CRM into a complete appointment management platform. Clients book, you see everything in the CRM.
Cold Email Outreach
Replaces
With Ingegno you get
Send personalized email sequences to your leads automatically. Smart follow-ups that stop when the lead replies.
Automations & Workflows
Replaces
With Ingegno you get
Create visual workflows that trigger automatically: when a lead arrives, when a status changes, when a follow-up expires. No code needed.
AI Agents
Replaces
With Ingegno you get
Intelligent agents integrated into workflows that use CRM tools: they reply to customers, qualify leads, send messages and update deals.
Live Chat & Smart Forms
Replaces
With Ingegno you get
Live chat widget for your website and smart forms with conditional fields to collect qualified leads directly into the CRM.
Electronic Invoicing
Replaces
With Ingegno you get
Create and send electronic invoices directly from the CRM, linked to clients and deals. Automatic submission to the Italian SDI system included.
AI Voice Agent
Replaces
With Ingegno you get
AI phone agents that answer, qualify leads and book appointments on your behalf. They receive and make calls 24/7 with a natural voice.
Integrated Payments
Replaces
With Ingegno you get
Collect payments via bank transfer or credit card directly from the CRM. Connect your Stripe account to accept card payments in a few clicks.
Built for teams who work with clients every day
This CRM is designed for professional firms, agencies, and teams managing multiple clients who need structure, traceability, and control. It's not built for complexity, but for teams who want to work better every day.
Frequently asked questions about Ingegno CRM
Answers to the questions Italian SMBs, agencies, and professional firms ask us most often.
Ingegno CRM is the Italian CRM for SMBs, agencies, and professional firms (ingegno.cloud). It brings sales pipeline, WhatsApp Business, email, quotes, and team activities into one platform, keeping every communication tied to the right customer.
What our customers say
- “
We used to manage contacts across spreadsheets and scattered notes. With Ingegno we finally have a clear view of every client and every deal.
Luca Bernasconi
CEO, TechCorp
- “
Our team handles dozens of clients at once. Ingegno helped us never miss a follow-up and work in a much more coordinated way.
Laura Frigerio
Founder, ModaOnline
- “
We were looking for a simple but complete CRM, without spending months on training. Ingegno is exactly what we needed.
Marco Greco
Operations Manager, Risto
- “
Clients message us on WhatsApp and we reply from the CRM. The full history is saved, even when a colleague is away.
Elena Giordano
Product Manager, FitLife
- “
We tried HubSpot and Salesforce. Way too complex for a team of 8. Ingegno does exactly what we need.
Riccardo Fontana
Marketing Director, TravelNow
- “
Automations saved us hours every week. No follow-up forgotten, no client lost.
Giampaolo Spada
CTO, SmartSolutions
- “
Finally a simple CRM in Italian that my team started using from day one. Zero training needed.
Laura Pace
Marketing Director, GreenFuture
- “
Visual pipeline, integrated emails and proposals from the CRM. We replaced 4 different tools with just one.
Paolo Barone
Project Manager, LogisticaPro
Every day you wait is a lost lead.
Book a 30-minute demo. We'll show you how to stop the opportunity leak and organize your sales operation once and for all.
